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Together with other event venues in London, we are still seeing a surge in our hybrid conference facilities.  We have noticed webinar is particularly popular with Software & Technology and Financial Services, so we thought it would be helpful if we advise other industries to consider webinars as well.

1. Video conferencing

Seeing speakers’ faces enables attendees to connect with them on a human level, and observing facial expressions and body language can help the audience feel more engaged in the webinar.

2. Branding

One of the main areas that webinar technology has recently built is enabling organisers to design and apply branding to the webinars they run. We all know how important building brand awareness and promotion is.

3. Engaging Content

Ensuring that you keep your audience engaged and actively listening throughout your webinar is crucial to ensuring your message is truly understood. This can be achieved by breaking down your content into sections.

4. Breakout Sessions

Webinars gives you the chance to break down your audience into smaller groups;  there are many webinar platforms such as Zoom and Bluejeans that provide the choice of virtual breakout rooms which allows your attendees to be grouped for a separate discussion.

5. Interactivity

Webinars that provide the best two-way communication between speaker and attendee will essentially offer a greater experience.

Offering choices for Q&A, polls, surveys, feedback and downloadable relevant content libraries is vital.  If you can provide these options, you are more than likely to get a better result from a wider range of your audience, as they will feel they are included.

In our conference rooms we offer video conferencing, webcasting and live streaming, and you will be in great hands with our friendly and capable staff.  If you would like to book your next event or meeting with us, we would be delighted to hear from you.  Just email enquiries@cavendishvenues.com or telephone us on 020 7706 7700.